february, 2015

10feb5:00 pm- 5:00 pmLinkedIn for PR and media professionalscreate a winning LinkedIn profile


Event Details

Join us for an event with leading LinkedIn expert Miles Duncan (creator of the LinkedIn Success Blueprint) who will demonstrate how to use LinkedIn to promote yourself, make new connections or win new business.

With 17m users in the UK, LinkedIn is a highly effective business development and recruitment tool.

Miles will briefly explain:

  • what key elements to consider when developing your LinkedIn strategy
  • how to optimise your LinkedIn profile, so it ranks highly on Google
  • how to sell yourself to potential new audiences, clients or potential employers
  • how to make new connections
  • how to leverage LinkedIn as a business development tool; intelligence gathering, targeting and making new connections, winning new business, generating steady referrals and client retention

Other information

The Social in the City series is designed to offer bite sized insights into social and digtal media trends. Our informal sessions combine a great speaker and good company with drinks and nibbles. Wine and canapés will be available on arrival. Each SITC session is worth 5 CPD points.


(Tuesday) 5:00 pm - 5:00 pm



4 Picardy Place Edinburgh EH1 3JT

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